Janine got to know some of our newest members, Plenfy – who produce a web-based customer engagement system that makes it easy for a business to attract and retain customers.

Tell us a little bit about your business and your role within it.
plenfy is a web-based customer engagement system that makes it easy for a business to attract and retain customers. Features include: customizable rewards, the ability to pre-order items before arriving in store, surveys, customer alerts, and analytics to provide business insight. plenfy can be integrated with a point-of-sale system or run independently on a tablet or computer.

Shane Price is the Founder & Developer, Rebecca Donaghy is the Marketing & Communications Manager.

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Who are your current clients?
We have a diverse set of customers ranging from a car wash in the Philippines to a shoe shine company in Dubai. The beauty of being web-based is having unlimited access to international markets and currently we actually have more overseas customers than local ones. We also service a lot of cafes and some B2B clients.

Do you have any special business milestones or events coming up this year?
Launching a rebranded website and set of innovative product features, attending offshore conferences as well as a focus on creating more presence and awareness in the NZ market.

What brings you to Generator? Is it the networking opportunities, the physical space, the community of business based here, or something else (like Janine Pye)?
All of the above. We used to be based in the Biz Dojo in K-Rd which was great but we find this location more suitable for our requirements.

How do you think Generator will support and/or facilitate the growth of your business?
We find the networking and skill-pooling opportunities invaluable, and this is something we tapped into in our last shared office space.

Which of the Generator facilities do you plan to make use of and how do you think they will assist you in running your business? (I.e. Lounge area, meeting rooms, reception, events, technology, accounting, etc.)
All of the above (ok, and maybe we’ll tap into happy hour too!)

We sat down with Generator members Catalyze for this instalment of our interview series. Catalyze is an international strategy consultancy helping organisations create and execute decision-making processes focused on the best possible outcome.

What are your roles within the business?
Catalyze consults to large organisations and helps them make strategic decisions, we aim to shift the culture of decision making to having people use open, clear, auditable processes that leave stakeholders owning all their decisions. Paul is the APAC Managing Director, and Ali works alongside.

What projects and business plans are you working on in 2013?
We plan to quadruple our sales this year – that is quadruple the difference we make in the area of Decision Making – and we are on track.
We are also creating an office in Sydney

Who are your current clients?
Some of our major clients are: Counties Manukau DHB, NZ Customs, the NZ Defence Force, 3M ANZ, Thales Australia.

Do you have any special business milestones or events coming up this year?
In June, Catalyze will participate in the ‘International Decision Conferencing Forum’ in London – a community of organised engaged in transforming how organisations make decisions.

How long have you been based at Generator and has your business grown since being here?
We’ve been here about two years and yes, we have grown significantly since being here.

How has Generator supported and/or facilitated the growth of your business?
We appreciate having a friendly professional working environment and it’s great to have the services you’d expect at a much bigger workplace even though there’s only two of us in Auckland. We like that we can meet our clients on ‘home turf’ in the meeting rooms and lounge and our clients appreciate getting away from their offices and coming somewhere inspirational.
Regularly catching up with the other residents is also great – sharing ideas and generally getting different perspectives.

Which of the Generator facilities do you make use of and how do they assist you in running your business? (I.e. Lounge area, meeting rooms, reception, events, technology, accounting, etc.)
Lounge, meeting rooms, reception, IT networking/printing/telephones, Generator staff smilie-ness. All these help us convey a professional yet relaxed image to our clients

BONUS QUESTION: If you could have a super power what would it be?
Ali: I would go for the ability to travel through time :)
Paul: I would like to be able to breathe under water!!